Elena Lécué
CMO of Scentbird; Former CMO at Dropps and Gaia Herbs. Expert in e-commerce, and growth transformation

Led marketing and revenue growth at Dropps, a leading DTC household cleaning brand. Previously led marketing, sales, and e-commerce transformation at Gaia Herbs and held leadership roles at Danone across large-scale and acquired brands. Experience spans digital transformation, DTC, and multi-channel growth.